GET YOUR BUSINESS TO GREATER WITH TIKTOK 

 

 

Date: Thursday 22 August 2024
Time: 10:00am - 10:45am

Is your business ready to reach new heights and engage a broader audience? TikTok is a rapidly growing social media platform, offering unique opportunities to connect with potential customers. But where to begin?

Join our Westpac Smarts webinar and together we’ll go behind the scenes with TikTok for businesses.

Hosted by Michelle Lumsden, Westpac’s Senior Brand Marketing Manager, with Jess Farrow, Client Partner, TikTok New Zealand, this webinar will cover:

  • The Basics of TikTok: Understand the platform and its features.

  • Content Creation: Tips and tricks for creating engaging and viral content.

  • Marketing Strategies: Utilize TikTok for branding, marketing, and driving sales.

  • Case Studies: Success stories of small businesses effectively using TikTok

Register now so we can get your business to greater, together.

 

Introducing our speakers. 

 

Michelle Lumsden, Westpac’s Senior Brand Marketing Manager

With over two decades of experience in technology, telecommunications, and financial services, Michelle has honed her skills in driving commercial success and building strong brand loyalty. As a strategic B2B marketer, she excels in creating distinctive, top-tier brands and takes pride in helping small businesses establish their unique identity and purpose. Currently, she holds the position of Senior Marketing Manager at Westpac NZ.

 

 

Jess Farrow, Client Partner, TikTok NZ

Jess Farrow is a dedicated Client Partner at TikTok New Zealand, bringing over 16 years of expertise in the media industry. With a diverse background spanning TV, Radio, and digital platforms, Jess's true passion lies in the digital realm. As a key member of the founding team at TikTok NZ, she possesses a profound understanding of content creation dynamics and embraces the constant evolution of the industry. Jess is driven by her commitment to supporting New Zealand businesses and marketers in navigating the dynamic landscape of content solutions and advertising.

 

Previous Webinars.


Our Westpac team have facilitated great conversations over the past couple of years. If you're interested in viewing some of these recordings, click below to view our archives.