VENUE & LOCATION

Melbourne Convention and Exhibition Centre (MCEC)

1 Convention Centre Pl, South Wharf VIC 3006

Where world class learning meets one of the world’s most vibrant cities

The 2027 AVA Conference invites you to gather, connect, and be inspired at the Melbourne Convention and Exhibition Centre (MCEC)—Australia’s premier event venue and an architectural icon affectionately known as Jeff’s Shed. Located on the banks of the Yarra River in the lively South Wharf precinct, MCEC places you at the heart of everything that makes Melbourne unforgettable.

Surrounded by outlet shopping, riverside restaurants, stylish bars, and exclusive conference hotels, the venue offers unmatched convenience. Step outside and you’re moments from Melbourne’s buzzing city centre, easily reached by foot or via the city’s iconic tram network. With seamless public transport and Melbourne Airport’s extensive global and domestic connections, getting here is effortless.

Visit the Melbourne Convention & Convention Centre visitor information page for more details and learn about their sustainability here.
 

ABOUT MELBOURNE

A city that blends creativity, culture, and innovation

Melbourne is a city with a magnetic personality—cosmopolitan, curious, and constantly evolving. Delegates will discover a destination that sets trends in food, coffee, arts, fashion, and entertainment. Its multicultural atmosphere is woven through Victorian era architecture, lush parklands, and a thriving urban landscape.

What awaits you:

•    A progressive dining scene celebrated worldwide
•    Hidden laneways filled with street art, boutique shops, and intimate bars
•    A rich arts and culture calendar, from theatre and live music to exhibitions and festivals
•    A city centre packed with museums, galleries, and creative spaces
•    Effortless navigation thanks to Melbourne’s iconic tram network
•    A welcoming, energetic atmosphere that makes every visit memorable

Melbourne is a city that knows how to host major events—and it shows. Whether you’re here for professional growth, networking, or inspiration, the city elevates every moment.
 

 Extend Your Stay: Explore Regional Victoria

Unwind, indulge, and discover breathtaking landscapes

Turn your conference trip into a true getaway by exploring the diverse beauty of regional Victoria. Just a short drive from the city, you’ll find experiences that range from relaxing to adventurous.

Highlights include:

•    World class wineries in the Yarra Valley and Mornington Peninsula
•    Coastal wonders along the Great Ocean Road
•    Natural mineral springs in Daylesford
•    Alpine escapes and charming country towns
•    Peninsulas and seaside villages perfect for slow mornings and scenic strolls

Whether you’re seeking gourmet food, outdoor adventure, or peaceful retreats, Victoria offers something for every traveller.